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Client case study
The CISO Hub
Launching The CISO Hub into a specialist market
Go-to-Market StrategyThought LeadershipMarket Visibility
The Challenge
A fractional CISO platform launching into a specialist market — needing commercial positioning, route-to-market strategy and immediate credibility.
5
MSSP partners onboarded
17
CISOs in the pipeline
423
New LinkedIn followers
11%
Audience growth
01
Go-to-Market Strategy
Translated the CISO Hub concept into a clear route-to-market — identifying priority audiences, structuring commercial offers, and defining engagement models for partners and CISOs.
02
Narrative & Thought Leadership
Developed credible industry narratives around cyber security as a leadership challenge, positioning The CISO Hub as a distinctive voice in a crowded market.
03
Visibility & Industry Credibility
Built launch credibility through press outreach, thought leadership content and LinkedIn — generating 6+ key media stories reaching 6,915 journalists.
“Suzie has been a huge support to me as I've launched two products. She brings the knowledge, structure, and drive needed to turn ideas into reality, but what really sets her apart is how much she genuinely cares — both about the products and about me as a founder. She's not afraid to hold me accountable, challenge my thinking, and make sure we keep moving forward when things get busy or difficult. I'm incredibly grateful for everything she's helped me achieve so far and look forward to many more successes together.”
Amy Lemberger — Founder, The CISO Hub